Helen Adeleye is a wife, mother, TV Host (Bankytv), cosmetologist, and Founder & CEO of Helena Adele USA Cosmetics and Skincare.

Helen recently added a new “feather to my hat” with the release of her latest book Expressing True Beauty. She has also worked with various major beauty brands over the years, as well as owning a beauty salon. 

Functioning in the cosmetic industry for years has been an interesting and fulfilling journey, Helen knew from an early age that her purpose was in the world of beauty. 

Being a wife, mother, career enthusiast and businesswoman has been challenging, but her passion for creating value to the lives of women has kept her momentum going. 

Helena Adele Cosmetics was born out of the desire to help women express true beauty. The products are embodied with words that will transform the everyday woman. 

Helena’s dream is to develop the right skin & cosmetics products that would not only make women beautiful but also improve self-esteem and confidence in women.