Jennifer Iro is a busy woman! Also known as JENIRO, she is a publicist specializing in entertainment, small business, and brand public relations. Jennifer hosts events, connects millennials to brands and opportunities, and looks fabulous while doing it.
Iro is the Chief Publicist at The Jeniro Agency, a boutique public relations firm “created to give minority businesses, brands, and artists a platform to build and succeed” (jeniroagency.com). The agency works with small and medium sized businesses, both nationally and internationally, focusing on media relations and placements. Her premium, top-tier events always showcase black-owned businesses, from the beverages, to the vendors, to oftentimes the venue itself. If it’s one thing JENIRO knows how to do, it’s put on a show and create real connections for her clients.
Jennifer is also the staff publicist for the annual AFRIMMA (African Muzic Magazine Awards) Awards, which recognizes the best international African talent making waves in the entertainment industry. Jennifer aids in the communication strategy to showcase and honor said artists.
Some of the services the Jeniro Agency offers include: public relations, strategy, social media management, product launch, brand activation, and more. The agency is behind work that has been included in Dallas’ most notable publications and television networks, as well as nationally-recognized magazines and websites. It’s safe to say, that double masters degree is not going to waste.